Speaker: Theresa Regli

Company: DAM Industry Strategist, Author, and Storyteller

Theresa Regli is a 25-year veteran of the information technology industry, with a particular focus on DAM for the last decade. She advises C-level executives and DAM project leads on DAM strategy, data design, and product selection, and subsequently supports the sustainment of digital stewardship and best practices. Based in London, she works with several UK government institutions and focuses much of her work on cultural heritage, including The Museum of London and The Art Fund, the UK’s largest art charity. By contrast, she has led and developed DAM strategy for over 20% of the Fortune 500, including Unilever, Coca-Cola, General Mills, Shell, and Nestlé. She also advises numerous media, entertainment, and manufacturing companies as Principal Consultant with KlarisIP.

Over the course of her career Theresa has authored over 1000 pages of in-depth research on the DAM industry, vendors, and tools, and she is the author of the definitive book on managing media and digital marketing assets, Digital & Marketing Asset Management: The Real Story of DAM Technology & Practice. She has presented keynote presentations in 18 countries over the last ten years, and is frequently a guest lecturer in the digital media Master’s program at Kings College, London.

Theresa Regli is speaking during the following sessions:

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