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Building a DAM capability to feed your CRM which powers your Multichannel Marketing in 12 months

In this presentation, Kerry Gilzene tells the story of going from no DAM, CRM, or Regulatory Approval infrastructure - to building and deploying this integrated capability in a year at Theramex, a pharmaceutical company. This talk was recorded at DAM Europe 2019.

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Building a DAM capability to feed your CRM which powers your Multichannel Marketing in 12 months

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