DAM New York 2019

The Art and Practice of Managing Digital Media

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TechLab: The Home Depot: Getting DAM Right - Assembling a Consistent Brand Experience with Ease - with The Home Depot and Aprimo

3 May, 11:10AM
Join us for this interactive panel discussion with the world’s largest home improvement retailer, The Home Depot, as it shares its DAM journey. Hear its “why DAM for an interconnected experience” plus insights and lessons learned as the team at The Home Depot continue to evolve its use of DAM to:
  • Create, edit and manage over 8 million digital assets
  • Enrich product data with content
  • Enable easier collaboration across departments, teams, agencies and partners
  • Transform its customer experience
  • Improve data governance and brand compliance
Moderator:
Lisa Sharapata, Sr. Director Brand Experience, Aprimo
Panelists:
Rebecca Hood, Sr. Analyst, Digital Asset Management, The Home Depot
Leslie Neal, Manager, MarTech Product Management, The Home Depot
 
 

THIS EVENT HAS NOW ENDED

New York Hilton Midtown

What others say

“This is the highlight of the year where you can surface from the daily struggles and get a glimpse of the big DAM picture, and beyond. Great source of inspiration & motivation!”

Folke Wulf
Richemont International

“Henry Stewart DAM events are an outstanding way to gain first-hand knowledge, network with others, and reinvigorate your own business.”

Nancy Burley
Estée Lauder Companies

The Henry Stewart DAM NY conference did not disappoint. The breadth of topics and experiences covered were amazing.  I could have used three of me to cover all the sessions I was interested in attending!

Christi Klein
Lowe's Companies, Inc.