Video assets are a unique management challenge requiring massive capacity, complex file specifications and intricate rights requirements. And, increasingly, video is table stakes for marketers in today’s “screens everywhere” world. In this session, you’ll see that approaching this challenge from the marketer’s organic workflow is the fastest and easiest path to speed, control, and compliance across a multi-screen landscape, while easing the burden on DAM teams.
TechLab: Simplifying Video Asset Management for Omnichannel Marketing - with Extreme Reach
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