Festival of Creative Operations 2024

Co-located with the Design Operations Symposium

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Scaling Up: Empowering Marketing Leaders from Strategy to Growth

December 5, 11:45 AM EST

In an ever-changing industry, marketers are the problem solvers — identifying gaps, overcoming challenges, and crafting innovative solutions.

Join Brainrider’s Marketing Director, Defne Öztek, and Sandra Pimentel, Meta’s Head of Scaled Marketing Delivery for an uplifting and insightful conversation around scaling your business, teams and professional profile for growth. Together, they'll explore how to ride the waves of change while keeping your business strong and your teams engaged.

This session will provide you with actionable tips for integrating support and organization into your daily routine, empowering you to grow as an individual and lead your teams effectively.

You’ll discover how to build resilient marketing operations, scale your social media strategies using technology, and cultivate a culture of creativity and collaboration.

Leave with a fresh perspective on keeping your strategic vision intact while engaging your teams and virtual communities.

Key Topics:

  • Technological advancements and the use of AI for efficiency and collaboration within your team
  • The benefits of seeking mentorship and becoming a mentor yourself
  • Strategies for building awareness and trust in your brand while fostering a strong team dynamic
  • Critical skills for strategic decision-making and translating priorities into action

What others say

A wonderful virtual opportunity to engage and connect with like-minded peers on a variety of topics relevant to the ever-changing landscape of Creative Ops. I really enjoyed this event and look forward to more in the future!

Molly Gallagher
Fabletics

HS Creative Operations events provide me with the opportunity to connect with others in different industries that relate to the same niche function.

Veronnica Krizek
Legoland California Resort

HS Creative Ops events provided both work and life skills ideas I could implement immediately and also allowed me to connect with peers and vendors. I can't put a value on how much this was appreciated and useful!

Ann M Frank
BVK