In the wise words of Capture’s Founder, Abbie Enock: “Content is only as good as it’s metadata, keywording, discoverability and categorisation. Otherwise, it’s like trying to find a raindrop in the Atlantic Ocean”.
In this session, Nick and Simon will not only discuss the core value-enhancing DAM practices we should adopt – but also, the further channels we can lean on the extend the shelf-life and unlock the full potential of digital assets.