Creative Tech London 2026

Michael Quintana is a highly accomplished and visionary Strategy Head of Innovation and Emerging Technology, focusing intensely on the sports and digital entertainment sectors. He specializes in translating complex technological advancements, such as AI/ML, XR (AR/VR/MR), Optical Player Tracking Systems, and Virtual Worlds (Metaverse), into commercial products that deliver growth and sustained user engagement. Michael currently works as an Innovation Consultant for Roblox and a Consultant Head of Innovation: Special Projects for DAZN, developing fan engagement strategies and high-profile partnerships targeting Gen Z audiences.

He previously served as the Global Head of Innovation at Sony Sports, developing strategic growth solutions for major sports IP including the NBA, NFL, Champions League, and Premier League. Michael is also an expert communicator, serving as a respected public speaker (giving keynotes for Google and Adobe) and a regular TV technology pundit for media outlets such as the BBC, ITV, GB News, and LBC.