June 16, 2026

Creative Tech New York 2026

Jeffrey Blum

Global Director Digital & Ai Innovation

MAC Cosmetics

Jeffrey Blum is a Digital Creative Director and AI Innovation Leader specializing in the intersection of creativity, technology, and brand storytelling. He focuses on how organizations can leverage artificial intelligence to transform content creation, streamline workflows, and scale creative output while maintaining brand integrity.

With a background in leading digital and creative initiatives within global organizations, Jeffrey works at the forefront of integrating AI into real-world creative environments. His work centers on building systems, tools, and frameworks that empower teams to move faster, experiment more, and deliver consistent, high-quality brand experiences.

He is a frequent voice on the evolving role of AI in creativity, advocating for a future where human taste, storytelling, and technology work together to redefine how brands connect with audiences.

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