Leonardo De La Rocha

VP of Design

SimplePractice

Leonardo is the VP of Design for SimplePractice -- the world's leading and most comprehensive clinical software suite for independent behavioral health practitioners. In his roles at companies like Facebook, Yahoo, Spotify, and Intuit, he's had to make tough prioritization calls, balancing craft with velocity, business needs, and OKRs. He also brings a perspective on how design can be a strategic partner in the C-suite, not just a service org. With fluency across technical and creative domains, he's focused on helping teams marry human-centered design with data and AI to drive impact and influence at the highest level.

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