Owen Greenwell is the Content Operations Director at Medium Rare, Australian based content marketing agency. He is in charge and overlooks the complete content workflow for serving Australia and New Zealand's most iconic brands and associations. Medium Rare helps clients become publishers, creating content that meets audience needs. The agency provides a full-service operation – from concept to delivery, in every format, for every channel. Some of their clients include Qantas, Coles, David Jones, Bunnings & Officeworks.