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Creative Operations London 2020

Making Creative Work Better

The CD's POV

6 March, 09:15 AM

In the first session of the day Wieden+Kennedy London Creative Directors Mark Shanley and Paddy Treacy let you in on the precious secrets they know about the creative process.

Where do creatives get their ideas? Why does it take so long to come up with a good one? What do they do all day? Why is craft so important? What skill set should match the job title ‘creative’? 

These and many more burning questions are answered with real life examples from Mark’s and Paddy's own work and experiences. And maybe even some jokes.

 

Testimonials

What others say

Opened my eyes to opportunities for improvement and really exposed blind spots…I feel confident I can get what I need from co-workers and senior teams to succeed in my role.

Brittany Harman
Reebok

Excellent opportunity to network and brainstorm with peers facing similar challenges in this space!

Heidi Richert
3M

This is an ideal opportunity to learn how others are tackling the operations in their company, be thought partners and share learnings.

Kelly Borghello
Capital One
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