Creative Operations London 2022

Making Creative Work Better

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Andy Hopkinson

Strategic Director

Extreme Reach

Andy brings decades of experience in the advertising industry to his new role as Strategic Director, following the acquisition of Adstream by Extreme Reach. In this new position, he works closely with the Global Strategic Sales team, the Marketing team and key partners to deliver the full strategic value of the merged business to global clients. 

Andy joined Adstream in 2003 as UK Managing Director, when the company “opened for business” in Europe. He led the growth of the organization across Europe and beyond. As Chief Client Officer, he led the team that built partnerships with many global agencies and Brands, including his marketing alma mater, P&G.

Early in his career, Andy spent five years at P&G Marketing before joining the then fledgling creative agency Abbott Mead Vickers in London. During 15 years with AMV, they grew to be the largest Agency in the UK and one of the most respected creative agencies in the world. Andy ran the Client Service Department and following the acquisition of AMV by BBDO, managed a broad portfolio of international clients.

Away from work, Andy is hoping to hold onto his place in 3rd pair of the 2nd team at his local Tennis club.  

 

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Barry McPhillips
Purple Agency

HS Creative Operations events gave me the chance to talk to people who are extremely passionate and experienced in their field and I was proud to be part of it for a day and learn from them.

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Quarters Digital Services GmbH

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23red