Jo Fenn is the Global Director and Founder of AdGreen. Jo has worked in the advertising industry since 2006, and was Head of Production, overseeing the production of some of the UK’s largest service projects at LS Productions until 2020. Jo founded AdGreen in 2014 in response to the carbon intensive activities she witnessed on set. Initial collaboration with BAFTA’s Albert led her to create the AdGreen website, sharing a repository of resources with the industry. With the support of the Advertising Association, industry trade bodies, and leading brands, agencies and production companies, Jo officially launched AdGreen in 2020, with a free carbon calculator following in 2021, to enable the industry to measure and reduce production emissions.
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HS Creative Operations events provide me with the opportunity to sit in a room with like-minded people who understand each other’s daily challenges, sharing experiences and insights for the greater good of all Creative Operations.
HS Creative Operations events provide a fantastic insight into the marketplace and the direction creative ops are going, would recommend and will be back next year.
I left the event feeling inspired and motivated, with a ton of practical takeaways that I could immediately apply to my own work. I would highly recommend this event to anyone in the creative industry looking to learn more about Creative Operations and improve their workflows.