John is a seasoned creative professional with over seventeen years of experience in media. He began his career at Nickelodeon, advancing from Production Assistant to Executive Producer, where he led a large creative team in crafting promos and branding pieces for major live events and digital channels.

In 2018, John played a pivotal role in launching Nickelodeon's Digital Studio, producing content for popular YouTube channels like SpongeBob, NickToons, Teenage Mutant Ninja Turtles, and Avatar: The Last Airbender. His direction helped these channels gain millions of subscribers and billions of watch time minutes. Currently, John and his team supervise 53 YouTube channels globally and generate 1.2K videos a month.

John excels in DAM, organizing and executing massive amounts of media content. His expertise has been crucial in efficiently managing and optimizing Nickelodeon's vast digital media assets, ensuring seamless content production and distribution. Recently, John launched an AI-based system that super-speeds the editing and post-production process, further enhancing the efficiency and output quality of the studio’s projects.

Additionally, John has served as Executive Producer for linear and steaming specials like SpongeBob’s Super Bowl Party and Behind the Dangerverse. He is a recipient of multiple awards from ProMax, Kid Screen, and The Shorty Awards.