Back

AI & IP Rights: How to Use Generative AI Without Getting into Trouble

1 March, 12:35 PM GMT
Do you know what are the legal issues you need to check before starting a project using Generative AI?
 
This presentation will lay out the complex legal minefield that must be traversed when using Generative AI in the industry and what to do to avoid trouble. All in a way that is practical and easy to understand by someone who is not a lawyer but knows production (remember – lawyers may understand the law, but they are less likely to understand the practicalities of production). 
  • How IP rights work in the world of AI (spoiler alert: not the same as photo/video as we know it)
  • Critical considerations that most people often overlook when using Generative AI. 
Not to understand these issues before starting a project can lead to significant problems down the line.
 
The main legal concepts and terms that must be understood will be thoroughly explained in clear, everyday language.

What others say

The HS Creative Production event introduced me to new ideas and the suppliers who could help bring them to life.

Claire Piipponen
Haleon

HS Creative Production events allowed me to connect and hear from many creative influencers overseeing marketing, operations, and video production. The discussions and content provided me with many tips and ideas to share with my teams.

Kimberly Joyce
TeamPeople

HS Creative Production events provide me with the opportunity to meet creative minds from different fields, facing similar everyday working process realities.

Robert Kot
Electrolux