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Lauren Stefaniak Smith

Director, Creative Operations

Cricut

Lauren Stefaniak Smith has an extensive background in Creative Operations at industry-leading fashion, beauty, and technology brands. She is currently the Director of Creative Operations for craft-favorite Cricut, where she is responsible for implementing and evolving best-in-class project management for their in-house Creative agency. Stefaniak Smith also oversees the localization team, who help bring Cricut global in 30+ languages.

Before arriving at Cricut, she served as the Director of Creative Operations for Victoria’s Secret & Co., overseeing the e-commerce photography studio, asset management, video project management, and the editorial sample closet. Before Victoria’s Secret, she held positions at Ralph Lauren as a Product Copywriter and Briogeo Haircare as the Senior Project Manager in Product Development.

What others say

The HS Creative Production event introduced me to new ideas and the suppliers who could help bring them to life.

Claire Piipponen
Haleon

Creative Production provided a great platform for learning, exchanging ideas and networking.

James Levin
Stony Brook University

HS Creative Production events provide me with the opportunity to meet creative minds from different fields, facing similar everyday working process realities.

Robert Kot
Electrolux