Personalized marketing experiences are the norm in today’s digital economy, and millions of assets are your ticket to compete. While the need for more content mounts, we can’t neglect the effort behind great ads – the ability to build messages that convey, relate and connect. How can creative marketing teams continuously sustain their innovative original work while fully covering the intensity of multi-channel campaigns?
Join this talk by Celtra, the Creative automation company, as they dive into the driving forces behind the shift towards automation in creative work and how best to deliver the most efficient creative production workflow for your team. You’ll learn:
- Change management before introducing automation and centralizing production
- Best applications for efficient, affordable production
- And more ways to scale up your creative team
