25 - 26 June, 2026

DAM Europe 2026

The Intelligent Evolution of DAM

Christina Aguilera

CEO

Synthis

Christina Aguilera is a CEO, founder, and former CIO recognized for leading complex technology, operational, and organizational transformations across media and entertainment, technology, and consumer industries. As CEO and Co-Founder of Synthis, she helps organizations modernize operations, unlock business value through AI and automation, and bridge the gap between strategy and execution.

Prior to founding Synthis, Christina held executive leadership roles at Crunchyroll, Amazon Studios, Walt Disney Studios, and McDonald's, where she led global initiatives spanning digital supply chains, metadata and content operations, rights management, financial systems, and enterprise transformation.

Known for translating complexity into actionable business outcomes, Christina specializes in helping organizations navigate digital transformation, intelligent content operations, AI adoption, and large-scale systems modernization. She also serves as President of the Women in Technology: Hollywood Foundation, where she champions the advancement and retention of women in technology and leadership.

A frequent keynote speaker and industry thought leader, Christina shares practical insights on AI, operational transformation, leadership, and the evolving relationship between technology, data, and human decision-making.

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