No matter the industry, the size, or geographic region, every organization is at a different phase of their Digital Asset Management journey. Some are:
- Implementing DAM for the very first time
- Working to incorporate DAM into a larger technology ecosystem
- Using DAM to power their entire content supply chain including deciding whether to go for an Omnichannel Content Platform or Predictive Content Platforms
This session will go into detail to provide a framework for assessing where you are on your DAM route. Jarrod Gingras, Managing Director & Analyst at the Real Story Group will recommend strategies for getting your enterprise to the next phase.