DAM Los Angeles 2024

The Art and Practice of Managing Digital Media

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How We Use the DAM as a Holistic Tool to Maintain Brand Integrity Across Many Business Touchpoints

March 19, 9:10 AM PDT

DAM is used to organize, store, and share our digital assets including images, videos, packaging, production files, print and ‘etail creative’. By integrating DAM with our project proofing and sign off system, it has become a powerful tool, in fact an essential ingredient, in our Omni Channel marketing distribution – which includes: social media, websites, emails and print materials. 

Hear how the DAM has been instrumental in helping to ensure both a consistent brand approach and messaging across all product lines in a period of huge growth in business. Hear how it has impacted how we work with all the stakeholders including customers and brand markets.

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HS DAM provided a network of like-minded passionate professionals that were so generous & honest with their front line experiences of working and creating in the DAM universe, Bravo.

Cookie Marie Kurtz
Albert Einstein College of Medicine

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Bluescape

HSEvents is the hub of conversation for the DAM industry provoking great conversations and relationships that help support the critical work we all do preserving invaluable media collections.

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Aldis