
Jake Athey leads Acquia’s go-to-market strategy for its digital asset management (DAM), product information management (PIM), web governance and content optimization solutions. An expert on DAM and PIM, Jake is responsible for evangelizing the solutions and their ability to fuel productive digital customer experiences. He combines first-hand understanding of evolving customer requirements with expertise in martech and commerce platforms, making him a trusted advisor on DAM, PIM, and digital experience topics for organizations across industries.
Jake joined Acquia via its 2021 acquisition of Widen, where he led all marketing, sales, and customer experience efforts pivotal to Widen’s growth and transformation story and rise to become a leader in digital asset management trusted by hundreds of the world’s most ambitious brands.
Jake is based in Madison, WI, and holds a business administration degree from the University of Wisconsin-Platteville and an MBA from the University of Wisconsin-Madison. He is a frequent speaker at industry events, a resource for media and industry analysts, and a contributor to the Acquia blog and CMSWire.