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DAM New York 2019

The Art and Practice of Managing Digital Media

Kristen Bernady

Manager, Marketing Resource Management

TD Ameritrade

Kristen Bernady is a leader in TD Ameritrade’s Marketing operations, where she has been personally responsible for revolutionizing their marketing workflow, and pioneering their move into the digital asset management world. In her 20 years at TD Ameritrade, Kristen has honed her expertise in process improvement and best-practices, while leading the way in ensuring compliance and government regulations are met. Recently, she has been at the forefront of TD Ameritrade Marketing’s surge into the digital revolution, propelling their MRM and DAM solutions into greater automation and agility, with a focus on first-class user experience. Kristen lives in Omaha, Nebraska, and is passionate about community involvement.

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