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DAM New York 2022

The Art and Practice of Managing Digital Media

Dr Reem El Asaleh

Associate Professor

Toronto Metropolitan University (formerly known as Ryerson)

Dr Reem El Asaleh is an Associate Professor in the Graphic Communications Management Program at The Creative School, Toronto Metropolitan University (formerly known as Ryerson). She is a member of TorontoMet’s graduate studies under the Master of the Digital Media Program and PhD in Media and Design Innovation Programs within The Creative School.

Dr El Asaleh’s multidisciplinary knowledge in computer science and graphic communication was shown in her multiple research project that elaborates on issues that concerns the graphic arts industry. Her area of Academic Interest is in Color and Imaging Science, Emerging Pre-Media Technologies, and Digital Asset Management. 

Dr El Asaleh is the instructor of a unique core undergraduate course in Digital Asset Management at The Creative School, where students from creative backgrounds are learning all fundamentals of DAM while creating an interactive interface that is attractive to the end-user.

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