DAM New York 2023

The Art and Practice of Managing Digital Media

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Santiago Gonzalez

Sr Creative Operations & Marketing Leader

Keurig Dr Pepper Inc

Santiago Gonzalez is a Sr. Creative Operations and Marketing Leader with Keurig Dr.Pepper. He oversees a DAM team that supports over 125 brands under the KDP banner. In addition, Santiago is responsible for the overarching design of the marketing workflow to expedite the go-to-marketing strategy. Charged with a focus on expanding the Creative Tech Ecosystem, he’s been a thought leader in the impacts of Ai within DAM for Creative, Marketing and Ecomm.

Santiago’s background includes spending 12+ years at organizations such as Wayfair, Netflix, Amazon and VICE.

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New York Hilton Midtown

What others say

HS DAM provided a network of like-minded passionate professionals that were so generous & honest with their front line experiences of working and creating in the DAM universe, Bravo.

Cookie Marie Kurtz
Albert Einstein College of Medicine

Before attending a HS DAM event, I never knew the true impact or importance of DAM. For the first time it felt like I wasn't alone, but part of something so much greater. I left inspired and motivated to take what I had learned and apply it our DAM system. I look forward to the event every year! 

Nicole Fresolo
VHB

The Henry Stewart DAM NY conference did not disappoint. The breadth of topics and experiences covered were amazing.  I could have used three of me to cover all the sessions I was interested in attending!

Christi Klein
Lowe's Companies, Inc.