Tracy Askam brings over 19 years of experience in the Digital Asset Management (DAM) industry, helping global organizations embrace a comprehensive approach to asset management. Her passion and enthusiasm empower companies to recognize the essential role of DAM in establishing a robust digital foundation.

Tracy has held several prominent positions with leading DAM product vendors, including 4.75 years as Vice President of Customer Success at Tenovos, where she led Delivery, Services, and Support for clients. Prior to that, she served as Global Director of Strategic Accounts at Esko-Graphics/MediaBeacon, a Danaher company, for 3.5 years, and spent 11 years advancing Rich Media Solutions at HP/Autonomy/Interwoven. Throughout her career, Tracy has been instrumental in developing and executing commercial strategies across a diverse range of solutions.

With a strong leadership background spanning product management, support, services, sales, engineering, sales support, and marketing, Tracy has extensive experience in large enterprise solutions and implementations across multiple sectors, including Digital Asset Management, Interaction Management, and Commercial/Industrial Control Management.

Tracy earned her Bachelor’s degree in Mathematics and Computer Science from Cardinal Stritch University and her Master of Business Administration in Marketing from the Illinois Institute of Technology.