Natalie has worked in Digital Asset Management 13+ years, with her experience ranging from the cultural sector to a small family-owned manufacturing business, to the corporate arena in direct sales and retail. During her time as a DAM champion, she has successfully elevated the importance of DAM within organizations to be recognized as a strategic, enterprise solution. Since joining Lands’ End in September 2020, she’s been collaborating cross-organizationally to identify new DAM use cases, implement workflow improvements, and integrate the DAM with other Martech systems.
What others say
HS DAM provided a network of like-minded passionate professionals that were so generous & honest with their front line experiences of working and creating in the DAM universe, Bravo.
Before attending a HS DAM event, I never knew the true impact or importance of DAM. For the first time it felt like I wasn't alone, but part of something so much greater. I left inspired and motivated to take what I had learned and apply it our DAM system. I look forward to the event every year!
The Henry Stewart DAM NY conference did not disappoint. The breadth of topics and experiences covered were amazing. I could have used three of me to cover all the sessions I was interested in attending!