This course is now complete. Contact Sophie Hicks at sophieh@henrystewart.co.uk for information on how to register for on demand access to the recordings.
Today, enterprises of all sizes are becoming aware that metadata is critical in managing effectively an organization’s content, and is the foundation of a profitable digital strategy to deliver a fully engaging consumer experience. This series will help you communicate your requirements and needs, whether you already have a DAM or are looking for one.
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DAM is nothing without metadata. Metadata is a strategic imperative in the endeavor to effectively manage a company’s knowledge, and is the foundation of a profitable digital strategy to deliver an optimized and fully engaging consumer experience. A well-designed metadata model brings business processes into alignment that allows users to intuitively identify, locate, select and distribute the “right” content. Metadata management and strategy take time and effort to be successful. From designing a metadata model, to a controlled vocabulary and taxonomy, to workflow, roles and stewardship and governance, this series will help you communicate your requirements and needs, whether you already have a DAM or are looking for one.
This course is now complete. Contact Sophie Hicks at sophieh@henrystewart.co.uk for information on how to register for on demand access to the recordings.
Session 1: Fundamentals of Metadata
Session 2: Advanced Metadata and Taxonomy
Session 3: Metadata, Workflow, and ROI
Session 4: Metadata Stewardship – Roles, Responsibility and Governance
Session 5: Metadata and Search: UX / UI for CX (Customer Experience)
Session 6: Building a Metadata Strategy