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Festival of Creative Ops 2021

Co-located with the Photo Studio Ops Forum and the Design Ops Symposium

CREATIVE X INNOVATION - The Story of Virtual Try-On at Farfetch

October 5, 12.45 PM EDT

The luxury fashion industry is rapidly transforming in response to the changing trends in digital fashion and virtual experiences. In this session you'll hear the story of how the Farfetch Creative Operations and Innovation teams worked together to bring the virtual try-on experience to the platform - covering how this project went from ideation to testing and finally live on the site; and the exciting view of what's next!

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