Festival of DAM 2022

Let’s get this out of the way… James is from Scranton, Pennsylvania. We would prefer to mention the 10+ years of experience James has in the field of marketing, including roles in the creative side of the house, paid media campaign development, and brand management of global products. However, everyone really wants to start by discussing the hit TV show, The Office (disclaimer: James did not make any guest appearances in the show).

Over the last two years, James has been managing the DAM at ACAMS – the largest international membership organization for anti-financial crime professionals. He’s lead the effort to transform the ease of access to the organization’s digital asset files for internal and external stakeholders, all while leveraging the DAM to maintain true brand consistency as ACAMS undertook its first-ever brand refresh. 

Ask him how this brand refresh went at an organization that operates in over 180 jurisdictions with 90,000+ members…  Or ask him about The Office – your choice.