Festival of DAM 2025

Kristi is the Digital Asset Manager at SharkNinja, supporting both the Shark and Ninja brands globally. She’s spent over a decade in Digital Asset Management, working across companies of all sizes - each with its own set of challenges and lessons. With a background in commercial photography, Kristi brings a creative eye and a practical approach to organizing and delivering digital content in an ever-changing landscape.

Kristi enjoys the variety that comes with the role, from solving complex workflow puzzles to collaborating with teams across the business.

Outside of work, Kristi lives in Massachusetts with her husband, son, and two rescue dogs, and can often be found reading a mystery novel or experimenting in the kitchen.