Photo Studio Operations New York 2024

Juliana Vail is a seasoned thought leader and futurist with a passion for the intersection of creative operations and emerging technologies. With extensive experience driving innovation in large-scale photo studios and creative workflows, Juliana has been at the forefront of redefining how content is produced, managed, and delivered at scale. Formerly the Sr. Director of Emerging Technology at Creative Force, Juliana spearheaded the development and communication of cutting-edge AI capabilities.

Prior to her role at Creative Force and Dreem.ai, she led digital transformation and innovation at Farfetch, implementing AI-based solutions within creative operations, exploring the future of retail, and integrating 3D workflows and virtual try-ons within the platform.

Juliana remains deeply engaged with the creative community, regularly speaking at conferences and panel discussions about the future of content production, studio maturity models, and the transformative potential of AI.