The challenges
Operating across multiple languages while navigating strong localisation demands and tightening legal scrutiny is increasingly complex. Environmental and carbon data are no longer optional - they are core product information.
The reality
The challenges can’t be met without good technology, good governance and effective procedures. The need for manual workarounds undermines the efficacy of a PIM system. One dataset for all markets is unrealistic.
The good news
Meeting the challenges is possible.
An intensive half-day review of solutions
Understanding the challenges, the pitfalls and the consequences of not getting it right.
- The financial burden of bad PIM; the bottom-line value of good PIM.
- Channel fragmentation.
- Changing buyer expectations.
- Liability and instructions, warnings, and intended-use descriptions.
- Satisfying EU requirements may not be sufficient.
- National unfair-competition laws.
- The anti-greenwashing ‘police’.
Where and how AI is part of the solution
- Managing increasing product complexity.
- Eradicating silos, aligning the work of legal, regulatory, and marketing teams.
- Ensuring documentation is precise, unambiguous, and localized.
- The road to faster decisions and more consistent product experiences.
- Achieving regulatory compliance in the face of local variation.
- Multilingual product information – avoiding pitfalls.
- Sustainability and carbon consumption.
Attendance is strictly by invitation and complimentary for approved senior leaders.
If you would like to be considered, please contact Dan Luper at daniell@henrystewart.co.uk.