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PIM and DAM Integration: Connecting your Assets and the Data about your Products

One of the most common integration points for DAM is PIM, or Product Information Management. Managing product data that’s aligned with corresponding imagery, video, and other marketing material is a big challenge for many modern businesses. This presentation with Doris Sanocki, Product Manager for Digital Asset Management and Services at General Mills, explores the intersection of DAM and PIM.

For further information about Henry Stewart’s Digital Asset Management events and online offerings please visit DAMusers.com.

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