Behind the scenes of an Olympic/Paralympic campaign: How DAM + DRM keeps content safe

What does a day in the life look like when you’re supporting Olympic-scale creative campaigns?

As an official sponsor of the Milano Cortina 2026 Olympic and Paralympic Winter Games, Comcast Xfinity operates in a fast-moving, high-stakes content environment where brand and production teams must collaborate seamlessly to book talent, create assets and deliver creative on tight timelines, often across multiple brand sites and channels, all while keeping their brand safe.

In this webinar, FADEL and Comcast walk through a day in the life of an Olympic/Paralympic campaign, showing how DAM + DRM supports creative teams from initial asset creation through live publishing and ongoing management. You’ll see how FADEL Brand Vision is embedded into daily workflows, proactively identifying and removing violations across owned channels through built-in brand protection capabilities.

The session will also highlight how the solution supports Comcast’s broader AI strategy and future-state vision, and how reporting and analytics help DAM managers and leaders understand what’s live, what’s expiring, what should be taken down or renewed, delivering insight, confidence, and competitive advantage at media scale.

A link to the recording will be shared post-webinar with all registrants.