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DAM for E-commerce: A 5-Step Plan

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Boosting online retail sales requires appealing and accurate content, available and published at the right time. How to transform your production information creation process to fit the new needs of multichannel retail? Diadeis has designed a 5-step methodology to allow all brand owners to implement it quickly. This new content includes product images, brand assets, key visuals, marketing claims, but also carefully approved ingredient lists and legal data. It therefore requires new guidelines, new creation processes, a new central repository and new ways to track and report how this data is used. Discover how to design and implement an e-commerce content plan, how to deal with new types of content and how to introduce new stakeholders into the process.

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Diadeis is a global design and production agency specializing in expanding and evolving a brand’s identity. With 20 offices all over the world, Diadeis offers a full suite of services, ranging from Creative Services, Packaging Artwork and Prepress, Print Management, POS/POP, Visual Merchandising, Creative Retouching, eCommerce as well as Digital Workflow solutions. Diadeis’ culture is driven by innovation for our global clients such as Nestlé, PepsiCo, L’Oreal, Danone, Unilever or GSK.

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Henry Stewart Conference Studies LLP is a limited liability partnership, registered in England, registration number OC334769 with its registered office at 40-41 Museum Street, London WC1A 1LT. Henry Stewart Events Ltd is a limited company, registered in England, registration number 06532399 with its registered office at 40-41 Museum Street, London WC1A 1LT. Henry Stewart Events, Inc. is a corporation incorporated in the State of Delaware, USA having a business office at PKF O’Connor Davies LLP, 665 Fifth Avenue, New York NY 10022.
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