Monetizing Your (Previously) Undiscoverable Images

Is Metadata the only way to Search?
Is Visual Search now real?
Is Visual Search better?

Since the very first DAM systems, and for 30 years since then, search success for visual objects has been tied directly to the quality and completeness of associated textual metadata. 

The question: does searching based on metadata (which may or may not be present or complete), even with auto-tagging, yield the results you need to get full value from your DAM?

The previously “Unfulfilled Promise” of AI has started to deliver. Recent advances make a purely Visual Search possible. 

This webinar will review the implications. It will:

  • Demonstrate the common shortcomings of pure metadata searches
  • Show how visual search can make previously undiscoverable images pop to the top of your results

You will learn:

  • How the Deep Learning flavor of AI works
  • How, at long last, big data, fine-tuned models, and clusters of dots make the images you know you have in your DAM discoverable
  • How to generate and save money for your organization

 

A link to the recording will be shared post-webinar with all registrants.


Sponsored by:

MerlinOne, one of the first pioneers in Digital Asset Management (DAM) empowers marketers, creative teams, archivists and more to effectively organize and manage their digital content with visual storytelling first in mind. From healthcare to universities, news to government, and all company types in between, MerlinOne is the trusted DAM vendor for hundreds of businesses thanks to its reliability, optimal performance, and world-class customer service. 

www.merlinone.com

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