Creative Operations London 2023

Making Creative Work Better

THIS EVENT HAS NOW ENDED

Menu
Agenda

Agenda

Don’t miss…

Previous ContentMore Content
08:00
Registration and Breakfast - Exhibition Opens
Start your day with a bite to eat and a chance to visit the exhibition.
 
09:00
Welcome to Creative Operations London 2023
Conference Chair
Nicky Russell, Managing Partner, WDC
 
09:15
Keynote: What Might We Learn From the Muriquis?
Every day for the past three years, Ale has been talking to people in the Creative Industries about the challenges they face at work. From multiple companies, disciplines and countries she has heard tales of woe, impossible deadlines, team turmoil and horrors galore. The list of nightmares is lon...
Read more >
Speaker
Alessandra (Ale) Lariu, Co-Founder, SheSays and The WEI
 
09:45
Developing Strategic Partnerships to Deliver Savings in Tough Times
No business, agency, production house, supplier, or freelancer, is immune to real life – we are all living with the effects of what’s happening in the global arena. We all, somehow, make things work. But what does that really mean? Your business has a vision, targets, and deliverables. How do we ...
Read more >
Speaker
Melanie Burger, Group Director of Operations, Sky Creative
 
10:15
Harnessing the Power of Sports Partnerships through Frontify - IMG and FIFA World Cup 2022™ Case Study
In this fireside chat, Charlotte will share her insight and learnings from working within the complex landscape of sports partnerships plus the tools and processes she’s found to unlock their full potential. Reflecting on her most recent campaign “Never Miss a Kick” for the FIFA World Cup Qatar 2...
Read more >
Speakers
Charlotte Cline, Partnerships Director - Sport 24, IMG Media part of Endeavour Group
Hugues Pastoor, Customer Success Lead, Frontify
 
10:45
Networking and Visit the Exhibition
Your chance to visit the exhibition and network with your fellow Creative Ops Professionals.
 
11:25
Wimbledon: Taking Control of one of Sport's most Iconic Brands
The Championships may only last two weeks of the year but there is a huge amount of planning that goes into staging one of the world’s most iconic sporting events. Wimbledon celebrated 100 years of Centre Court in 2022 but has only had an in-house creative team since 2017. Emily will explore the ...
Read more >
Speaker
Emily Kavanagh Collins, Creative Operations Lead, Wimbledon
 
11:55
In-house Team Culture with an Operational Backbone
Excellent operations allow you to produce great work, but you can’t do it without the great people who create your culture. In this session, Vicky Hope explores how to build the operations for delivery efficiency while placing equal importance on building the culture of the in-house agency. The P...
Read more >
Speaker
Vicky Hope, Co-Founder, LOOP Agencies
 
12:25
From Expectations to Separation: A Guide to Developing Strong Agency Relationships
Join us for an informative session on navigating the complex process of finding the right agency partner for your in-house creative team. Learn from real-life examples of iconic brands like GoPro and Patagonia, who have struggled with bringing in the right agency partners and ultimately decided t...
Read more >
Speaker
Travis O'Neal, VP - Agency Operations & Delivery, Aquent Studios
 
12:45
Lunch and Visit the Exhibition
Time to have some lunch and visit the exhibition. See you back at 14:00 PM for the afternoon sessions!
 
14:00
Making CreativeOps Greater than the Sum of its Two Parts
This panel is about how to make an in-house CreativeOps greater than just ‘Creative’ plus ‘Operations’. What’s the magic ingredient? It’s ‘Real Partnership’. Easy to say but much harder to manage in practice. The panel discussion will cover what works in practice, where and why it works; what doe...
Read more >
Moderator
Patrick Burgoyne, Co-Founder, In-House Agency Leaders Club
Panellists include
Maja Arpi, Global Creative Operations Manager, Christian Louboutin
Mat O'Brien, Creative Director, Three UK
Arabella de Morais Sarmento (Gilchrist), Advisor
Jason Laudau, Creative Director of Innovation, Sky Creative
 
14:45
Keeping up with the Demand for Content and Changing Production Models
The content at scale challenge, unpredictable market forces and a new global economy built on borderless talent have accelerated the use of offshore creative production.  We will be challenging whether there is the perfect model for agencies and brand owners alike, addressing market sentiment, an...
Read more >
Speaker
David Pritchard, Managing Director, EMEA, We Are Amnet
 
15:05
Networking and Visit the Exhibition
Your chance to visit the exhibition and network with your fellow Creative Ops Professionals. 
 
15:35
Utilising Cultural Architecture and Deepening your Brand’s Connection
When developing a campaign, brand, or marketing strategy, understanding the importance of culture may be the key factor that truly allows your audience and customer base to connect with your messaging – culture is key to resonating with your audience over time.  In a constant push to innovate and...
Read more >
Speaker
Craigh ‘Tr’ Lewis, Creative Director and Consultant
 
16:05
Busting Bias in the Creative Process
In 2022, more than half of the Cannes Lion award winners, across all categories, had diversity, equity, and inclusion at the heart of the work. In this interactive 30-minute power talk, creative teams will gain the know-how to deliver stronger, more authentic narratives in their creative executio...
Read more >
Speaker
Ali Hanan, CEO, Creative Equals
 
16:35
Drinks and Networking
Continue networking, sharing ideas and celebrate a great day at the official drinks reception!
Kindly sponsored by:
 
17:30
Previous ContentMore Content

THIS EVENT HAS NOW ENDED

etc.venues 155 Bishopsgate

Agenda

What others say

HS Creative Operations events provide a fantastic insight into the marketplace and the direction creative ops are going, would recommend and will be back next year.

Phillip Tasker
Imprint Group

HS Creative Operations events provide me with the opportunity to sit in a room with like-minded people who understand each other’s daily challenges, sharing experiences and insights for the greater good of all Creative Operations.

Anna Waldeck-Evans
Creative Production and Operations Consultant

HS Creative Operations events gave me the chance to talk to people who are extremely passionate and experienced in their field and I was proud to be part of it for a day and learn from them.

Lisa Helle
Quarters Digital Services GmbH