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Creative Operations New York 2022

Making Creative Work Better

Brian Best

SVP Digital Strategy

Saatchi & Saatchi

Brian joined Saatchi in 2021 with over 15 years of Digital + eCommerce experience, primarily in the fashion space (Tommy Hilfiger, Calvin Klein, Coach, and G-Star Raw) and most recently with CPG wellness brand, Gaia Herbs. He spent the past 6 years in DTC leadership roles road-mapping triple-digit growth strategies, P&L management, and optimizing digital channels to unlock untapped growth potential. Brian is also a mentor, public speaker, and Board Advisor for University of South Florida (School of Business Digital Marketing Program).

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