Creative Operations New York 2022

Making Creative Work Better

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Wayne Barringer

Founder and CEO

WBC Advisors

Wayne formed WBC to help creative leaders improve their workplaces. Talent drain, operational chaos, and a sprint to digital has dramatically impacted in-house and independent agencies. WBC trains leaders by providing and guiding them with the cultural, communication and organizational tools to thrive better than ever. The result: greater retention, stronger operations and better reputation and team performance.

Before WBC, Wayne led one of the industry’s most challenging and most successful in-house creative turnarounds at Boeing Content Studio, where the team went from a lagging 55% employee engagement to an elated 85%, becoming one of the most efficient, high-performing, and award-winning creative teams in the world.

Wayne gives back by actively supporting organizations such as Big Brothers Big Sisters, Rescue: Freedom, Races Texas and more. He recreates by climbing mountains like Africa’s Mount Kilimanjaro.

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New York Hilton Midtown Hotel

What others say

The HS Creative Ops events are like a double shot of espresso at 3 in the afternoon on a Wednesday, but the energy I get from it lasts all year! 

Michaele Cooper
Equinix Inc.

Such a beneficial experience! Can't wait to share take-aways with my team and put new strategies into action.

Kayla Hilditch
Commonwealth Financial

HS Creative Operations provided a rare substantive opportunity for me to meet with like minds in the industry, share common challenges and actionable solutions and leave with a real sense of comradery.

Britt Godshalk
Edelman Public Relations