How DAM helps build a better digital shelf
The panel will explore how digital assets and product content come together to create better downstream experiences for customers.
Every organisation has a product or service to sell – be it something tangible, a show, an event, or an idea.
Marrying content to captivating visuals is instrumental in keeping your customers loyal to the brand.
We'll discuss topics such as:
- How DAM can help adapt assets for downstream applications and channels.
- Using DAM to support a complete end-to-end creative process.
- How to generate assets on demand and assemble compound or even more complex assets on the fly.
- Tailoring assets to customers – based on customer segments and in 1:1 marketing.
