Preparing for the Automation Invasion – What’s the Future Role of DAM Among these Generative Systems
With Generative Artists and Creative Coders programmatically enriching assets across the DAM, we find ourselves questioning the need for metadata and, frankly, whether or not we are keeping the resulting assets at all.
Join Charles Duncan, formerly Disney now Creative Technologist at Omnicom for a visual journey of how your brand will inevitably be impacted by each of the areas of automation including AI generated images and dynamic assembly of visual experiences – and the transparency of how all this is assessed with respect to sales.