Historically our industry has focused on the storage, organization, searchability and distribution of assets. While these capabilities remain essential, the integration of DAMs with core enterprise systems which house key business data can enable a greater degree of data-driven decision making across the scope of DAM (and non-DAM) stakeholders. Hyland | Nuxeo’s data-first approach leverages a configurable business object model to capture and relate this key data to DAM assets - without requiring complex database integrations and the burden of custom application development. This session highlights these unique capabilities with demo examples to illustrate some common use cases for exploiting these data relationships.
TechLab: Metadata is not Enough: Why your DAM should be enriched by core enterprise data sources - with Hyland | Nuxeo
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