DAM New York 2024

DAM and the Digital Experience

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Jenn Diniz

Director, Content Distribution

Maple Leaf Sports & Entertainment (MLSE)

Jenn has been at Maple Leaf Sports & Entertainment (MLSE) for over 11 years. From her early days on the Networks Programming team to her current role overseeing Content Distribution, she has spent her tenure at MLSE working closely with our MAM and DAM environments. Jenn brings her strengths in strategic planning and leadership, managing cross-functional teams through the dynamic, ever-evolving landscape where asset management, governance and sports/entertainment meet. 

She oversaw the recent procurement research process for a new DAM, liaising with senior leadership, the DAM leader and key stakeholders to redefine the scope of the DAM and its impact to MLSE’s diverse team of stakeholders.