OCTOBER 1 - 2, 2026

DAM New York 2026

The Intelligent Evolution of DAM

Nick Felder

Global Head of Production / EP / Global Marketing Transformation Lead

xCoca-Cola, xIHG, xCognizant, xAgencies

Nick Felder is a seasoned Executive Producer and Marketing professional with broad experience leading creative development workflows and digital transformation practices for international brands, agencies, and creative development partners. 

Most recently he was the Global Head of Content for IHG, where he led a full redesign of their global content management ecosystem for the first time in 20 years.  Prior to that he led integrated production globally for the Coca-Cola Company, where he also stood up Coke’s first enterprise-wide DAM system uniting 220+ countries on a common platform. Before that he was a Department Head at several of the better agencies in New York, earning more than 100+ creative awards in the process.   

To this industry, he’s been among the earliest advocates for modernizing production practices to include DAM, and broadly introducing automation to the management of creative material wherever possible.  

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