Building a Successful Creative Operations Optimization Program

Introducing your Course Leader

Elisabeth Knulst is a business consultant with over 20 years’ experience in Marketing Operations across a variety of sectors including retail, banking, publishing, consumer goods, telecoms, marketing and advertising. Her experience in Marketing Operations and as a partner for customers has ensured a clear vision into the key drivers of successful marketing efficiency and effectiveness projects; balance the focus between people and technology, make the project a learning process and create measurable results.

Elisabeth has been working for Pandora for the last 8 years as IT Project Manager and has led successful projects with a focus on developing the Product Content Management solution which includes PIM, DAM and Web-to-Publish.