In this interactive workshop, Clifford Stevens, Director of Creative Operations at Liberty Mutual Insurance, will reveal how he and the Creative Director of their in-house agency Copper Giants™ adjusted their creative approach to build a stronger partnership with their marketing peers.
Diving into the detail, Clifford will present real examples of:
- Work presented.
- The challenges his team and marketing partners faced.
- How they evolved their approach and terminology to make stronger, business-driven work.
What you walk away with:
- Key tools to mould your own creative approach and strengthen relationships with your marketing clients and business partners.
- An understanding of how to create stronger, more effective creative work that excites and empowers your team.
