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DAM San Diego 2019

The Art and Practice of Managing Digital Media

TechLab: Extending DAM - Feeding Content Creation and Distribution Channels through Salesforce Marketing Cloud with OpenText

November 6, 1:15 PM

OpenText Media Management defines enterprise performance and scalability. Beyond the DAM at scale is the interconnected DAM, which means integration with the digital experience stack. Adding upstream and downstream capabilities to other applications to produce, manage, and deliver content means integration that our customers demand for their global and departmental digital asset management requirements. OpenText Media Management now offers an elegant integration with Salesforce Marketing Cloud for building marketing content for email, nurture, social, and other advertising campaigns. Join us for an update on the latest Media Management strategic partnership.  

Michael Snow, Senior Product Marketing Manager, CEM | Media, OpenText
Ed Durst, Senior Fellow Solutions Consultant, CEM, OpenText

 

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Estée Lauder Companies

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LDS Church

HS DAM events opened my eyes to the entire realm of what the DAM can do it's not just an archiving tool but so much more if used to its full capacity

Michael Deeb
Thermo Fisher Scientific
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