Where DAM Fits into the Digital Ecosystem at Boden
Boden is a British clothing retailer founded in 1991 by Johnnie Boden selling primarily online and by mail order and catalogue. The company sells in several countries, with websites for the United Kingdom, the United States, Germany, and Australia. The business goal is to develop a marketing technology ecosystem that enables Boden to create targeted and personalized engagement with customers, across channels, driving increased customer interaction and sales.
In this webinar, we will discover how their DAM strategy is driving the content from production to the web.
Sponsored by:
DALIM SOFTWARE GmbH, headquartered in Kehl Germany, provides highly efficient, scalable media production workflow and Digitial Asset Management collaboration software for the creation, production and management of cross-media content, for both large and small organizations in the media and graphic communication industry. DALIM ES deliveries exceptional performance and flexibility for those seeking to streamline the production of their visual graphic assets.
