Understanding Hotel Management and Franchise Agreements

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28 November 2019

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Agenda

Agenda

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09:00
Registration and Refreshments
 
09:30
Session 1: Selecting the right operating model
  • The major differences between leases, management agreements and franchises
  • Evolution of operating models in the hotel industry
  • Key issues for investors to consider when assessing the best operating model for them
  • How do you make the choices, especially when you...
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11:00
Refreshments
 
11:20
Session 2: Franchise agreements
  • Understanding the difference between a Franchise Agreement and a Management Agreement
  • White Label Operators
  • Key terms and issues to consider
  • Termination and costs of early exit
 
12:30
Session 3: Evolution of structure – knowledge exchange, discussion and debate, Q&A
 
13:00
Lunch
 
14:00
Session 4: Hotel Management Agreements
  • Meeting brand standards
  • Setting annual operating and caped plans
  • Operator as agent vs independent contractor
  • Exclusivity clauses
  • Performance tests
  • On sale termination rights
  • Dispute resolution
 
15:15
Session 5: Budgets
  • Budgets
  • Negotiating the annual spend and options
  • Practical application of Agreements
 
15:45
Refreshments
 
16:00
Session 6: Termination … problems … pitfalls
     The 3am clause – dispute resolution mechanisms      Licencing, royalties, spa agreements, service agreements      Variation by country, region and sector – what to agree and what not to on purchase and sale      Repositioning to optimise your return
  • The value (or not) of brands in m...
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17:00
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28 November 2019

London

Agenda

What others say

An excellent hybrid between a typical panel session, one-day course and an interactive dialogue/Q&A session. Perfectly paced and pitched for both novices and experts to take away valuable insights from industry experts.

Associate Director
Colliers International

This is the second time that I have attended a Henry Stewart course and I find them a great way to track changes and trends in the hotel business environment

Managing Director
Hoteis Heritage Lisboa

The course was very well organised.  The panel was very knowledgeable and knew the market very well.  They were also very approachable.  

Principal Associate
Gowling WLG (UK) LLP