November 2025

Creative Ops Summit Los Angeles 2025

Patrick Marzullo

Head of Production

Coinbase

Patrick Marzullo is a seasoned creative production leader currently serving as the Production and Operations Lead at Coinbase. With a career spanning various aspects of creative production and interactive media, Patrick brings a wealth of experience to the cryptocurrency industry.

At Coinbase, Patrick plays a pivotal role in the company's In-House Creative Agency, overseeing the production of innovative campaigns and content. His leadership was instrumental in the successful "Update the System" campaign, which earned recognition at The One Show in 2024.

Prior to joining Coinbase, Patrick held a prominent position as co-head of the Interactive Production discipline at Wieden+Kennedy, where he led a team of top interactive minds in the industry.

Patrick's educational background includes a degree from the University of Montana, which has undoubtedly contributed to his diverse skill set in creative production. 
Known for his medium-agnostic approach to creative production and operations, Patrick has consistently demonstrated his ability to adapt to the rapidly evolving landscape of digital marketing and technology. His expertise in interactive production and creative operations has been crucial in driving Coinbase's innovative marketing initiatives in the competitive cryptocurrency space.

Under Patrick's leadership, the In-House Creative Agency at Coinbase has been prolific, producing a wide array of impactful content throughout the year. His collaborative approach and ability to facilitate partnerships have been key factors in the studio's success.

Patrick Marzullo's role at Coinbase exemplifies the intersection of creative vision and technological innovation, positioning him as a valuable asset in shaping the future of cryptocurrency marketing and user engagement.
 

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